PinnedFolderlyTop 5 Most Common Cold Email Outreach MistakesFrankly speaking, we can’t say where your first email marketing campaign went wrong. But we can make sure that certain outreach elements…Aug 13, 2021Aug 13, 2021
FolderlyHow to prevent fake sign-ups? Protect your domain reputation with these steps.Sign-ups don’t come easy, so of course, you’re proud when you bring value to your audience and your email list grows. But there is a risk…Dec 7, 2021Dec 7, 2021
Folderly3 Steps To Avoiding Email Spoofing AttacksIf you’re fortunate, you have never been bothered by a spoofing attempt, not to mention a full-scale attack. Yet, due to the increase of…Nov 23, 20211Nov 23, 20211
FolderlyHow to increase sales from cold emails? Intro to email deliverability.What is email deliverability?Nov 16, 2021Nov 16, 2021
Folderly3 Modern Email Security Threats You Should Know AboutIn 2020, we saw a global switch to a remote workstyle. Some industries managed to adapt in a blink of an eye, while others struggled to…Nov 8, 20211Nov 8, 20211
FolderlyEmail Marketing vs. Social Media Marketing: Choose Your ChampionSocial media marketing is booming right now. What used to be a platform for people to connect and share thoughts is now a battlefield where…Oct 20, 2021Oct 20, 2021
FolderlyHow to Handle Email Warm-Up for Cold OutreachWithout first warming up your email addresses, it’s impossible to achieve an effective cold email campaign. Increasing your sender…Oct 15, 20211Oct 15, 20211
FolderlyEmail Authentication Made SimpleIf you have been following our articles for a while, you know how many posts we dedicate to email authentication protocols. Mentions of…Sep 29, 20213Sep 29, 20213
FolderlyEmail Deliverability vs. Email Delivery Rate: Know The DifferenceIf you meet a marketer who thinks that the term “email deliverability” can be replaced with “email delivery rate,” they’re not a marketer…Sep 22, 20212Sep 22, 20212
FolderlyTop 5 Best Email Marketing Practices For Q4 of 2021What is the most complicated part of email marketing or marketing in general? It isn’t static. However, this is also the best part of it —…Sep 17, 20212Sep 17, 20212